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A Primer on Decision Making
A Primer on Decision Making

 enlarge 		Authors: James G. March, Chip Heath
Publisher: Simon & Schuster Ltd
Category: Book

List Price: £25.00
Buy Used: £9.12
You Save: £15.88 (64%)



New (23) from £12.42

Avg. Customer Rating: 4.0 out of 5 stars 1 reviews
Sales Rank: 173078

Media: Hardcover
Number Of Items: 1
Pages: 289
Shipping Weight (lbs): 1
Dimensions (in): 9.3 x 6.1 x 1.2

ISBN: 0029200350
Dewey Decimal Number: 658.403
EAN: 9780029200353
ASIN: 0029200350

Publication Date: August 1, 1994
Availability: Usually dispatched within 1-2 business days
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Customer Reviews:

4 out of 5 stars A thorough review of decision making principles   September 6, 1999
 4 out of 4 found this review helpful

This well written book presents a comprehensive and unbiased review of decision making concepts. It contrasts methods that select decisions on the basis of the anticipated consequences and rule based methods. It covers the topic of ambiguity quite well. However, I wished it covered more extensively decision making under risk. It is written at a high level and is somewhat difficult to read. However, it provides excellent insights in the decision making process.

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