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| Media Control: The Spectacular Achievements of Propaganda | 
enlarge | Author: Noam Chomsky Publisher: Seven Stories Press,U.S. Category: Book
List Price: £6.99 Buy New: £2.42 You Save: £4.57 (65%)
New (24) from £2.42
Avg. Customer Rating: 16 reviews Sales Rank: 2489
Media: Paperback Edition: New edition Number Of Items: 1 Pages: 104 Shipping Weight (lbs): 0.2 Dimensions (in): 6.5 x 4.9 x 0.3
ISBN: 1583225366 Dewey Decimal Number: 303.3 EAN: 9781583225363 ASIN: 1583225366
Publication Date: September 1, 2002 Availability: Usually dispatched within 1-2 business days Condition: Brand New. Shipped from UK Mainland. Delivery is usually 4 - 5 working days from order by Royal Mail, International Delivery is by Airmail.
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| Customer Reviews:
Good introduction to thinking about media bias. August 14, 2005 46 out of 47 found this review helpful
Chomsky's famous books "Necessary Illusions" and "Manufacturing Consent" (co-written with Edward S. Herman) stand as excellent assessments of the propaganda inherent in the current media system. The thing is with those books is that they are quite detailed, and for someone seeking a nice route into thinking about the issue of propaganda, government spin, and how the media are complicit in it, Chomsky's "Media Control: Spectacular Achievements of Propaganda" is a much better choice. It is good because it introduces some basics. For example, how did the modern PR (public relations) industry start? Who gave rise to the way propaganda is used in modern society? So, all this is good entry-level stuff. The book itself is short and could be read in about an hour to two hours (depending on how quick you read). A couple of things to note is that Chomsky likes certain themes to illustrate his points (I guess the ones that he's done most research on in his time), such as what happened in Nicaragua, for instance. You'll find some of that in this book, so if you've read it elsewhere, you may get a little frustrated that he's using the same examples. If you don't know anything about propaganda or Nicaragua, you're looking at the right book. I'm not saying Nicaragua is where the propaganda happens. The propaganda is in OUR culture, but Nicaragua is relevant for other reasons - and its a nice way to learn some history you may not know. So a lot is squeezed into this little book, and moreover it's written in a much simpler style than most of what Chomsky puts out. The one drawback I think the book suffers from is that it isn't referenced as well as all his other work. I think this is because the majority of the material comes from speeches he's made and it's difficult to reference them in retrospect. However, if you go to the more heavy-duty books I mentioned above, you'll find references a-plenty. Overall: good for the beginner, interesting for the intermediate person or Chomsky lover, a bit mild for the expert.
Noam Chomsky Is Obsessed With Martians January 10, 2005 16 out of 22 found this review helpful
This book reads like it's pitched at your ten-year-old child. What's frightening is how necessary this style is -- slowly coming to the realisation I have grown up with mainstream media that actively infantilise the consumer, I find, in reading Media Control, that I lack the language and cohesive thinking simply to describe society accurately -- let alone to change it -- and that having someone explain it to me like I'm, well, ten is pretty bloody welcome. The Noamster gives structure to ideas in a way that can turn impotent anger into constructive revelation. Plus he's obsessed with Martians.
Small but well formed? December 4, 2004 11 out of 15 found this review helpful
This is the first Chomsky "book" that I have been dissapointed with. It is pretty standard Chomsky material; strident, infuriating, clinical & revealing. However it is such a short "book" that it is over before it has started. It appears Chomsky is so famous now that if he orders lunch the order is written down and published as a "book". While it may be fair to say that you should judge the quality of the words rather than the quantity of them, there really are not enough here to judge.If you are new to Chomsky and have a short journey then you may find this "pamphlet" enlightening. However if you are looking for a "good read" look at "Understanding Power", "Pirates & Emperors..." or "Hegemony or Survival".
Chomsky at his most accessible May 7, 2004 19 out of 20 found this review helpful
Chomsky comes up with another classic this one probably his very best, accessible open and less of the references than he normally provides. The basic premise is that the media creates the agenda, drives it along creating moral panics causing crisis which governments react to so fueling the media to create more moral panics. Anyone familar with Stanley Cohen's seminal work on Moral Panics will know what Chomsky's writing on American media and White House reaction about will come as no surprise. To others Chomsky says that the media creates panics and crisis to fulfil its own agenda and its own politcal masters to panic the general public into pressing its Governments to fight the enemy or create an enemy. Has anyone forgotten the media fuelled Paedophilla panic back in 2000 ? So Mr Chomsky's onto something isn't he then?
Red Scare! March 8, 2004 6 out of 96 found this review helpful
‘An anarchist’s guide to the evils of democracy’ is an alternative title that could give more insight into what Noam Chomsky is trying to achieve through his book ‘Media Control: The Spectacular Achievements of Propaganda.’ Whilst reading this book, one becomes amazed at the scepticism and cynicism with which Chomsky views everything in the democratic world, and as such he provides us with an invaluable resource on the anti establishment view of media and propaganda issues. From the outset one immediately realises this book is not going to be an exercise in better understanding the benefits and freedoms enjoyed by people living in democratic societies today. This torrent of criticism for democracy begins in earnest with Chomsky’s “alternative conception of democracy” which is stated thusly: The public must be barred from managing their own affairs and the means of information must be kept narrowly and rigidly controlled. The natural conclusion is that Chomsky holds the belief we are being manipulated and indoctrinated into believing what we are told is righteous and good by those who rule us. This critique of modern society is very much in keeping with Marxist ideas of the ruling elite ‘generating’ or ‘manufacturing’ consent by means of creating a common ideology and as such makes for a very interesting study of social interaction between the people and the state in a democracy. One might go on..........
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